ALS to Discontinue Cissell Brand
This was transmitted to UltraClean Laundry Equipment this afternoon, August 22, 2014.
August 22, 2014
To: All North American Alliance Laundry Systems Distributors
Dear Distributor Principal,
After careful consideration, the management of Alliance Laundry Systems is
announcing today its decision to discontinue the sales and manufacturing of Cissell
branded equipment worldwide at the end of 2014. The rationalization of product
designs and the multiple brands within the Alliance portfolio were the primary reasons
for making this decision. While this is a difficult outcome for Cissell customers, we
feel this action is in the best interest of Alliance Laundry Systems and its distribution
network going forward.
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Over the next several months, we will work closely with Cissell distributors to help
prepare for this final outcome. In order to achieve a smooth transition, we will
continue to accept orders until December 1, 2014 for shipment prior to year end. And
of course, we will continue to support discontinued Cissell products through the
Alliance Customer One support groups.
If you have any questions or concerns regarding this announcement, please contact
your North American Sales Manager directly.
Sincerely,
William Bittner
Vice President North American Sales
Alliance Laundry Systems
The good news out of this is that Huebsch offers a very similar product to Cissell, and UltraClean Laundry Equipment rebuilds the Huebsch tumbler into the world’s leading cleanroom tumbler. UltraClean can also get parts for your Cissell tumbler, so to keep those older machines in the fleet still running production, contact our support team today!